Is Attentive down?
Updated Oct 08, 2026 15:42 UTC. StatusBird re-checks Attentive's status page every 2 minutes.
- Current state
- Operational
- Changed
- Oct 03, 2026 19:18 UTC
- Held for
- 4 days 20 hours
Attentive is currently operational as of Oct 08, 2026 15:42 UTC, with no outage reported on its official status page. StatusBird reads Attentive's status page every 2 minutes and, on the Pro plan, alerts subscribers by SMS, email, Slack, Teams or Discord within that cycle; the free email alert on this page covers major and critical outages with no account.
Get alerted when Attentive goes down
Free email alert. No account required.
Attentive uptime and incident history
30-day uptime, from checks every 2 minutes.
Over the past 90 days StatusBird recorded 0 major or critical Attentive incidents totalling 0 minutes of downtime, for 100.00% availability and a A+ reliability grade, across 64,211 independent checks. Full history: Attentive reliability report.
Attentive's 90-day uptime of 100.00% is above the Marketing category average of 99.99% across the 10 services StatusBird monitors in that category.
Attentive risk in the next 24 hours
StatusBird's stack risk model puts the chance of any Attentive degradation in the next 24 hours at 4% (normal) and the chance of a major or critical outage at 0% (normal). It is scored every 10 minutes from four inputs: how often Attentive has had an episode over the last 180 days, whether it has had one in the last 24 hours or 7 days, how often its degradations turn into major outages, and whether the infrastructure it runs on is having trouble right now.
- 5 degraded-or-worse episodes in the last 180 days
- an episode in the last 7 days; incidents cluster
- no major outages in the last 180 days
Scored Oct 08, 2026 15:36 UTC, and rescored every 10 minutes. Method: how StatusBird measures and scores.
How do I get notified when Attentive has an outage?
Three options, from free to full coverage. Plan details are as published on StatusBird's pricing page and status.attentivemobile.com as of October 08, 2026.
- Free email alert on this page. The form above emails you when Attentive enters a major or critical outage and again when it recovers. No account, no card.
- A StatusBird account. The free plan monitors 1 service with a live dashboard and a day-after incident digest. Pro ($29/month) checks all 84 services every 2 minutes and alerts by SMS, email, Slack, Teams or Discord, with quiet hours and per-service thresholds; Business is $49/month and Agency $99/month. Create a free account.
- Attentive's own status page. status.attentivemobile.com offers the subscription options on status.attentivemobile.com, where available. It is the official record and worth subscribing to alongside any monitor; it updates when Attentive confirms an incident.
Full guide: Best downtime alert services for online store owners (2026).
About Attentive
Mobile marketing platform specializing in personalized SMS and email. Attentive downtime halts text message campaigns and automated flows to your subscribers.
StatusBird monitors Attentive every 2 minutes, 24 hours a day, 7 days a week. When an outage or degradation is detected, StatusBird sends instant alerts so you can act before your customers notice. The 30-day uptime percentage and incident history above reflect live data from our monitoring network.
Attentive last five incidents
Every non-operational episode StatusBird measured in the last 90 days, newest first, labelled by the worst status reached. The availability figures above count major and critical outages only.
| Started (UTC) | Ended (UTC) | Duration | Worst status |
|---|---|---|---|
| Oct 03, 2026 19:16 | Oct 03, 2026 19:18 | 2 minutes | degraded |
| Jul 29, 2026 20:04 | Jul 29, 2026 20:18 | 14 minutes | degraded |
2 episodes in total over the last 90 days, 0 of them major or critical.
What to do when Attentive is down
First, confirm it is actually Attentive and not your store. Then contain the damage and communicate. Here is exactly how to do that during a Attentive outage, plus what usually breaks and how long incidents tend to last.
How do I confirm Attentive is actually down?
Check two independent sources before changing anything in your store. First, StatusBird's live Attentive status page, which is based on independent checks every 2 minutes. Second, Attentive's own status page at status.attentivemobile.com. If the official page still shows green, do not assume you are wrong: vendors often acknowledge incidents well after they start. If both look clean, the problem is more likely your store's configuration or a specific integration.
What does a Attentive outage look like?
- Scheduled SMS campaigns stuck queued or not delivering
- Abandoned cart and other triggered texts not firing on test orders
- On-site signup popups failing to appear or submit
- Attentive dashboard unreachable or reporting frozen
- Keyword opt-ins and customer text replies going unacknowledged
What breaks in your store
When Attentive is down, SMS and email campaign sends stop or queue, and triggered journeys like cart abandonment texts do not fire. Signup units on your site may fail to load or fail to register new subscribers, so list growth silently pauses. Two-way conversational replies and keyword opt-ins can also go unanswered. Your storefront and checkout continue working normally; the impact is concentrated in marketing revenue, especially if a promotional send was scheduled during the outage.
For context, Attentive has had no major incidents in the last 90 days of StatusBird's independent monitoring (100.0% availability), so a real outage is unusual. That makes it easy to mistake one for a problem on your end, which is why confirming first matters.
What to do during the outage
- Check status.attentivemobile.com to confirm platform status before touching your configuration.
- Reschedule any planned campaign blast rather than letting it send late at an odd hour when service recovers.
- If a promo is time-critical, send it through your email platform instead while SMS is down.
- Disable or swap Attentive-powered popups for a fallback signup form so you keep capturing subscribers.
- After recovery, review the outage window for missed journey triggers and consider a catch-up send to affected segments.
These steps follow the same logic Google codifies in its Site Reliability Engineering chapter on managing incidents: establish what is actually happening, contain the damage, and communicate clearly while the incident is still running.
Frequently asked questions
Do subscribers get my texts late once Attentive recovers, or not at all?
Queued campaign messages generally send after recovery, which can mean late-night delivery if you do not intervene, so reschedule anything queued. Journey messages tied to events during the outage may be skipped entirely; check your journey analytics for the gap.
Does an Attentive outage affect checkout or order processing?
No. Attentive is a marketing layer on top of your store, so browsing, checkout, and order processing are unaffected. The cost of the outage is missed marketing revenue and paused subscriber capture, not lost orders from customers already buying.
After the outage
Once Attentive recovers, verify the affected workflows end to end rather than trusting the status page. Note the start and end times while they are fresh: if you are on a paid Attentive plan with an SLA, documented downtime is what a service credit claim is built on. See how to claim SLA credits for the process.
How this data is measured
StatusBird checks Attentive's status every 2 minutes, around the clock, independently of the vendor. The availability figure counts major and critical outages only; minor degradation is excluded so numbers are not skewed by vendors that report small blips near-continuously. Grades run from A+ to F. See the live numbers on the Attentive reliability page and current status on the Attentive status page, or browse all 84 service grades.
This playbook was published separately until September 2026. It now lives here, alongside the live Attentive status it applies to.
Attentive status FAQ
Is Attentive down right now?
No. Attentive is operational in StatusBird's independent monitoring. That state began Oct 03, 2026 at 19:18 UTC and has lasted 4 days 20 hours. Last checked Oct 08, 2026 at 15:42 UTC.
How often does Attentive go down?
StatusBird recorded zero major or critical Attentive incidents in the last 90 days, at 100.00% availability and a A+ reliability grade. Minor degradation is excluded from that figure.
How long do Attentive outages usually last?
StatusBird measured no major or critical Attentive outages in the last 90 days. Counting every non-operational episode, including degraded performance, the average length was 8 minutes.
What is the chance Attentive has a problem in the next 24 hours?
StatusBird's stack risk model puts the chance of any Attentive degradation in the next 24 hours at 4% (normal) and the chance of a major or critical outage at 0% (normal). It is scored every 10 minutes from four inputs: how often Attentive has had an episode over the last 180 days, whether it has had one in the last 24 hours or 7 days, how often its degradations turn into major outages, and whether the infrastructure it runs on is having trouble right now.
What should I do when Attentive goes down?
Confirm the outage is on Attentive's side rather than in your store, protect whatever the outage is breaking, and tell affected customers before they find out the hard way. The full step-by-step playbook for a Attentive outage is on this page, under 'What to do when Attentive is down'.
How do I get notified when Attentive goes down?
Use the free email alert form on this page, which needs no account and covers major and critical outages. Or open a StatusBird account: the free plan monitors 1 service with a next-day digest, and Pro at $29 a month checks all 84 services every 2 minutes and alerts by SMS, email, Slack, Teams or Discord, or subscribe to Attentive's own status page at status.attentivemobile.com.
What should I do when Attentive goes down? The full playbook is on this page.
Related services
Monitor Attentive as part of a collection
Attentive guides
"Every figure we publish comes from the same 2-minute checks that trigger our customers' alerts. We publish the data exactly as we measured it, and anyone is free to cite it."
Sydney Murphy, founder of StatusBird
Cite this data: StatusBird monitoring data, https://statusbird.io/status/attentive, accessed October 08, 2026. See the methodology for how these numbers are measured.
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