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What to Do When Faire Goes Down (and How to Know It's Them, Not You)

A Faire outage is not something you can fix, but how you respond in the first 15 minutes decides how much it costs you. This guide covers confirming the outage, limiting the damage, and keeping customers informed.

How do I confirm Faire is actually down?

Check two independent sources before changing anything in your store. First, StatusBird's live Faire status page, which is based on independent checks every 2 minutes. Second, Faire's own status page at www.faire.com/. If the official page still shows green, do not assume you are wrong: vendors often acknowledge incidents well after they start. If both look clean, the problem is more likely your store's configuration or a specific integration.

What does a Faire outage look like?

  • Faire.com or the brand portal fails to load or shows errors
  • Retailers report they cannot submit orders or messages
  • New wholesale orders stop arriving abruptly
  • Shopify-Faire product or inventory sync errors appear
  • Order confirmation and shipping actions in the portal fail

What breaks in your store

When Faire is down, retailers cannot place wholesale orders, so your B2B pipeline pauses and any time-limited promotions on the marketplace stall. Brands lose access to the portal, which delays confirming and processing open purchase orders and responding to retailer messages. If you rely on the Faire and Shopify integration, product and inventory syncing stops, which can leave wholesale availability out of step with your actual stock.

For context, Faire has had no major incidents in the last 90 days of StatusBird's independent monitoring (100.0% availability), so a real outage is unusual. That makes it easy to mistake one for a problem on your end, which is why confirming first matters.

What to do during the outage

  1. Confirm the outage using third-party down detectors and Faire's support channels before assuming an account problem.
  2. Take urgent wholesale orders by email or phone from known retailers and enter them into Faire after recovery so terms and commissions are handled properly.
  3. Keep packing already-confirmed purchase orders from your existing paperwork or exports.
  4. Note any promotion deadlines that fell inside the outage and ask Faire support about extensions.
  5. After recovery, verify inventory synced correctly between Shopify and Faire before retailers order against stale counts.

Frequently asked questions

A retailer wants to order while Faire is down. Should I just invoice them directly?

Be careful, since transacting off-platform with retailers you met through Faire can violate its terms and forfeit protections like payment terms coverage. Take the order details, then enter it through Faire once service returns, or use Faire Direct where appropriate.

Will open purchase orders be cancelled if I cannot confirm them during the outage?

Confirmation windows matter on Faire, but a platform outage pauses everyone, and support has visibility into the incident. Confirm pending orders as soon as the portal returns and contact Faire support if any order auto-expired during the downtime.

After the outage

Once Faire recovers, verify the affected workflows end to end rather than trusting the status page. Note the start and end times while they are fresh: if you are on a paid Faire plan with an SLA, documented downtime is what a service credit claim is built on. See how to claim SLA credits for the process.

How this data is measured

StatusBird checks Faire's status every 2 minutes, around the clock, independently of the vendor. The availability figure counts major and critical outages only; minor degradation is excluded so numbers are not skewed by vendors that report small blips near-continuously. Grades run from A+ to F. See the live numbers on the Faire reliability page and current status on the Faire status page, or browse all 84 service grades.

Know before your customers do

StatusBird monitors Faire and 83 other services online stores depend on, plus your own storefront, every 2 minutes. When something goes down you get an SMS, email, or Slack alert with plain-English context, usually before the official status page catches up. Start monitoring free, no card required for the free plan.

Never find out about an outage from your customers

StatusBird monitors Stripe, Klaviyo, Google Ads, Shopify, and 80+ other services your store depends on. Get an SMS alert within minutes of any outage.

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