In the 90 days ending early July 2026, 19 of the 84 e-commerce services StatusBird monitors (23%) suffered at least one major incident, producing 31 incidents and 10,906 minutes of combined downtime, roughly 182 hours. Those numbers come from more than 4.3 million independent status checks run every 2 minutes, not from vendor marketing pages.
This post is a citable roundup of the headline statistics. The continuously updated version, with per-service detail, lives in StatusBird's State of E-commerce Infrastructure 2026 report. All figures below are a 90-day snapshot as of July 2026 and will drift as the window moves.
2026 e-commerce outage statistics at a glance
- 84 e-commerce services monitored independently, every 2 minutes
- 4.3 million+ status checks in the 90-day window
- 19 of 84 services (23%) had at least one major incident
- 31 major incidents in total
- 10,906 minutes (about 182 hours) of combined downtime
- 352 minutes: average incident duration; the median service-level average was 166 minutes
- Worst service: AfterShip, 97.11% uptime (grade D)
- Worst category: shipping, with 4,246 minutes of downtime
- Cleanest categories: marketplaces, ads, reviews, returns, and loyalty, all incident-free
How many e-commerce services had outages in 2026?
19 of 84 monitored services (23%) recorded at least one major incident during the 90-day window, while 65 services (77%) ran clean. The 19 affected services accumulated 31 separate incidents. The average incident lasted about 352 minutes, and the median service-level average incident duration was 166 minutes, just under three hours.
That distribution is the important part. Most services are fine most of the time, but a typical store depends on a dozen or more of them at once: platform, payments, email, SMS, shipping, ads, support, and reviews. Stack that many dependencies and the odds that at least one breaks in a given quarter get uncomfortably high, which is the core argument in the real cost of not monitoring your store.
Which services were the least reliable?
AfterShip was the worst performer of the 90-day window, with 97.11% measured uptime, a D grade, and 3,548 minutes of downtime across 2 incidents that averaged 1,774 minutes each, nearly 30 hours per incident. The five lowest-graded services:
| Service | Category | Uptime | Incidents | Downtime (min) | Grade |
|---|---|---|---|---|---|
| AfterShip | Shipping | 97.11% | 2 | 3,548 | D |
| Squarespace | E-commerce platform | 98.74% | 2 | 1,548 | C |
| Square | Payments | 99.16% | 1 | 1,030 | B |
| Intercom | Support and marketing | 99.17% | 4 | 1,028 | B |
| Cloudflare | Infrastructure | 99.26% | 2 | 910 | B |
Intercom logged the most individual incidents of any service (4). Triple Whale rounded out the B tier at 99.27% with a single 896-minute incident. Current grades for every service are on the StatusBird reliability index.
Which categories had the most downtime?
Shipping was the worst category by a wide margin: 11 monitored shipping services combined for 6 incidents and 4,246 minutes of downtime, about 39% of all downtime in the dataset, with an average category uptime of 99.69%. Marketing tools had the most incidents outright, 8 across 10 services, though most were short.
| Category | Services | Incidents | Downtime (min) | Avg uptime |
|---|---|---|---|---|
| Shipping | 11 | 6 | 4,246 | 99.69% |
| E-commerce platforms | 7 | 2 | 1,548 | 99.82% |
| Marketing | 10 | 8 | 1,358 | 99.89% |
| Payments | 11 | 4 | 1,120 | 99.92% |
| Infrastructure | 4 | 3 | 976 | 99.80% |
| Analytics | 3 | 1 | 896 | 99.76% |
Payments deserves a special mention: 4 incidents across 11 services in 90 days, in the single most revenue-critical category a store has. Even Afterpay, which graded A+, logged 2 short incidents averaging 14 minutes each.
Which categories were the most reliable?
Five entire categories were incident-free over the 90 days: marketplaces (Amazon Seller Central, eBay, Etsy, Faire, Walmart Marketplace), advertising platforms (including Google Ads, Meta Ads, and TikTok Ads), reviews, returns, and loyalty. That is 21 services with 100.0% measured uptime and zero major incidents.
Treat clean rows with appropriate caution. A 90-day window is a snapshot, not a guarantee, and StatusBird's public figures count major and critical outages only, so brief degradations do not appear here. For what marketplace reliability means in practice for multichannel sellers, see marketplace outage risk for multichannel sellers.
What do the grades look like overall?
- A+ grades: 71 of 84 services (85%)
- B+ grades: 7 services, including Klaviyo (99.74%), ShipStation (99.87%), and Shippo (99.57%)
- B grades: 4 services (Square, Intercom, Cloudflare, Triple Whale)
- C grade: 1 service (Squarespace)
- D grade: 1 service (AfterShip)
How were these statistics measured?
StatusBird polls each service's official status endpoint every 2 minutes, around the clock, and recorded more than 4.3 million checks in this 90-day window. Only major and critical outages count against public uptime; minor degradations are excluded, so these figures understate total disruption rather than inflate it. The full methodology is explained in how uptime is measured and why numbers differ, and you can translate the downtime figures into dollars for your own store with the downtime cost calculator.
Know when your stack breaks, not when your customers do
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